Hyatt Hotels
Achieved a 3-4x return on ad spend through targeted content and strategic campaign execution.
The Numbers
250%
Increase in Social Engagement
Through strategic photography and content creation, we boosted Hyatt Hotels' Instagram engagement by 250%. By crafting visually compelling posts tailored to their audience, we enhanced interaction, increased brand visibility, and drove higher conversions.
3-4x
Return on Ad Spend
Through strategic content creation and targeted campaigns, we helped Sweet Gains achieve a 3-4x return on ad spend. By optimizing ads for their audience and aligning content with brand goals, we maximized the impact of every dollar spent, driving significant growth and conversions.
3 Month
Production Time
Achieving these results in just three months, we focused on a fast-paced, strategic content approach to maximize impact. Through consistent high-quality photography, targeted engagement tactics, and a strong brand presence, we rapidly increased followers, boosted engagement by 250%, and drove conversions within a short timeframe.
My Role
As a videographer and producer with Hangtime Media, I played a key role in shooting high-quality video content for Hyatt Hotels. I managed all aspects of production, from concept development to filming and post-production, ensuring the final videos captured the brand's essence and elevated their marketing efforts. Through creative direction and attention to detail, I helped deliver engaging visuals that showcased Hyatt’s luxury experiences and resonated with their target audience.
Content Director
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Developed and executed the content strategy for Hyatt Hotels
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Managed all aspects of production, including shooting, editing and post-production.
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Coordinated talent
On-site Coordination
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Managed logistics and scheduling for on-site video shoots, ensuring smooth operations.
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Coordinated with talent, crew, and vendors to ensure seamless execution of production.
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Oversaw all on-site details, from location setup to ensuring adherence to the production timeline.
Content Strategist
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Developed and implemented visual strategies to enhance brand identity and audience engagement.
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Created compelling visuals across multiple platforms to drive brand recognition and conversions.
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Collaborated with creative teams to ensure consistency and alignment with overall marketing goals.
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Analyzed visual content performance to refine strategies and optimize future campaigns.